Throwbacks make a Comeback!
#CelaiWest
Reviving 90s Hip Hop Culture for Today’s Trendsetters
SwaggaHaus
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Celai West
Family, Funk, and Fashion Collide
A Collaboration Rooted in Family and Culture
Sometimes style runs in the family.
The SwaggaHaus x Celai West collab unites two generations of creatives — second cousins linked by blood, rhythm, and a shared love for the culture. Together, they’re bringing back that fearless 90s hip hop energy with a modern twist.
From the “Funk Sole Sista” tee to the Devilish Angel design, every piece carries the beat of the past and the voice of the future — celebrating family legacy, self-expression, and the art of staying real.
👟 Born from the same roots. Built for the next generation.
🎧 Throwbacks make a comeback.
Explore the collection → Shop The Collab
#celaiwest
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The Swaggahouse Vibe Defined
Our Story
I’m L. E. Berry, the Northern California designer behind SwaggaHaus. My roots go back to the old school — decades of creating bold visuals and merchandise for brands like The North Face, Levi’s, Banana Republic, Discovery Channel Retail, and The Nature Company.
Now I’m bringing that experience into the new school, with Urban Awthinniks: a fun line of throwback-inspired streetwear and jewelry that blends retro funk, sneaker culture, and a little bit of attitude.
For me, style is more than fashion — it’s about storytelling. Every tee, cap, and hoodie is designed to carry a groove, a memory, and a piece of the culture forward.
👉 Throwbacks make a Come Back.
